Marketing Strategies
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Pay Per Click Advertising
Pay Per Click, PPC Or Paid Search Is Real Time !
Have you ever been to an auction ?, PPC might remind you of one. You set a budget and then you bid on how much you are willing to pay each time someone clicks on your ad.

Here are some strong PPC benefits.
  • Real time strategic advertising.
  • You only pay when somone clicks on your ad.
  • Ability to collect crucial visitor data quickly.
  • Increase highly targeted traffic to your site instantly.
  • Pay less per click through creative ad's & placement.
  • You can control your costs.
  • Target your campaigns geographically & seasonally.

A healthy marketing campaign considers all advertising options available and PPC can prove to be invaluable.
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Customer Success Story
Company: Bowco Laboratories Inc.
Vice President: H. Bowers
Website:   www.bowcolabs.com
Reward:   Increased our PPC click through rate upon reconstructing our site so that people would be motivated to choose our ad's and also respond to numerous, strategic calls to action. 

Testimonial:   
Organic optimization has changed and we are forced to use pay per click as a means to compete; with that said Serge has found a way to balance organic optimization with a healthy Ad Words budget.